57 PROBLEMS

Some of the stuff we talked about at that thing.

This spec commercial was created in 2007 as part of the Heinz 57 Ketchup “Top This” TV Challenge. I ran concept for the project, created storyboards, wrote the script, and then wrote the lyrics. I then served as the producer and director of the commercial and even made a cameo as “The Mustard Guy.” Of the thousands of entries, “57 Problems (but Heinz Ain’t One)” made the Top 50.

Brand

Heinz 57 Ketchup

Agency

CreativeRHINO

Employer

CreativeRHINO

Role

Creative Director

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